DEAR CEO, STOP GROWING A BUSINESS THAT IS NOT WORTH GROWING.

 BENZIMA INSIGHTS™


DEAR CEO, STOP GROWING A BUSINESS THAT IS NOT WORTH GROWING.


The most dangerous business metric may be the one you are celebrating.


A business can increase revenue and become weaker.


It can acquire more customers and make less money.


It can open more branches and destroy cash.


It can hire more employees and become slower.


It can raise capital and become less disciplined.


It can grow without getting better.


And that is one of the most expensive mistakes a CEO can make.


Confusing growth with value creation.


This is not an argument against growth.


It is an argument for profitable, cash-generating, and strategically defensible growth.


The distinction matters.


THE CEO'S JOB IS NOT TO MAKE THE COMPANY BIGGER.


IT IS TO MAKE THE COMPANY BETTER.

Revenue is important.


But revenue alone tells you very little about the quality of a business.


₦1 billion in revenue with ₦150 million in contribution can be a better business than ₦3 billion in revenue with ₦50 million in contribution.


A customer generating ₦20 million in sales but consuming ₦22 million in service, credit, logistics and management attention is not necessarily a good customer.


A product that sells aggressively but requires heavy discounts, high working capital, and constant operational firefighting may be growing the top line while quietly destroying the bottom line.


This is why serious CEOs eventually stop asking:


How much did we sell?


And start asking:


What did we actually create?


THE GROWTH TRAP


A dangerous sequence exists in many organisations.


Ambition.


Revenue growth.


Hiring.


Expansion.


More infrastructure.


More management.


More complexity.


More overhead.


More pressure.


Then the CEO discovers something uncomfortable.


The company is bigger, but the owner is poorer.


Not necessarily poorer in cash.


Poorer in attention.


Poorer in speed.


Poorer in margin.


Poorer in decision quality.


Poorer in strategic freedom.


Growth has created complexity faster than it has created value.


That is not scaling.


That is organisational inflation.


DEAR CEO, AUDIT EVERY NAIRA OF GROWTH.


For every major revenue stream, ask seven questions.


1. DOES IT MAKE MONEY?


Not just revenue.


Look at contribution after discounts, direct costs, servicing costs, and the resources required to deliver it.


2. DOES IT GENERATE CASH?


Paper profit cannot pay salaries.


Cash keeps the company alive.


Understand your cash conversion cycle.


3. DOES IT DESERVE CAPITAL?


Every naira invested in one part of the business cannot be invested somewhere else.


Capital must compete for allocation.


Fund the highest return opportunities.


4. DOES IT CREATE STRATEGIC ADVANTAGE?


If competitors can copy it tomorrow, what have you actually built?


Growth without defensibility can be temporary.


5. DOES IT CREATE CUSTOMER VALUE?


Durable businesses solve meaningful problems.


Create measurable outcomes.


Earn the right to retain the customer.


6. DOES IT REDUCE OR INCREASE COMPLEXITY?


Every new product, branch, customer segment, process, and partnership creates management overhead.


Ask:


Is this making the organisation stronger or simply more complicated?


7. WOULD WE START THIS BUSINESS AGAIN TODAY?


Forget history.


Forget sunk costs.


Forget emotional attachment.


If you were given today's capital and today's information, would you invest in this business again?


If the answer is no, why are you still funding it?


STOP PROTECTING BAD REVENUE.


One of the hardest decisions in leadership is killing something that is producing revenue.


But sometimes the most profitable thing a CEO can do is say:


No more.


No more unprofitable customers.


No more vanity products.


No more branches that cannot justify their economics.


No more discounts that destroy margin.


No more projects that consume executive attention without strategic return.


No more meetings that exist simply because nobody has dared to cancel them.


No more expansion simply because competitors are expanding.


Growth is not automatically progress.


FIND WHAT IS WORKING.


Do not only ask what we should stop?


Ask:


What is working disproportionately well?


Find the customers with the strongest economics.


Find the products with the best margins.


Find the employees creating exceptional value.


Find the sales channels producing the best returns.


Find the processes creating speed.


Find the relationships opening doors competitors cannot easily access.


Find the technology producing measurable productivity.


Then put more resources behind them.


More capital.


More talent.


More attention.


More technology.


More management focus.


Do not manage everything equally.


Manage the economics.


THE 80/20 QUESTION


The Pareto principle is not a mathematical law that every company must follow exactly.


But the underlying idea is powerful.


Results are rarely distributed evenly.


Your best customers may generate a disproportionate share of profit.


Your best products may generate a disproportionate share of revenue.


Your best employees may create a disproportionate share of value.


Your best decisions may create a disproportionate share of growth.


The CEO's responsibility is to find those concentrations of value.


Then multiply them.


Do not manage the average.


Manage the economics.


PROFIT IS NOT THE FINISH LINE.


A business can report profit and still be strategically weak.


Profit without reinvestment can stagnate.


Cash without strategy can sit idle.


Growth without discipline can destroy capital.


Cost reduction without innovation can slowly kill the future.


The objective is not simply profit.


The objective is:


Profit → Cash → Reinvestment → Capability → Competitive Advantage → More Profit


That is the flywheel.


A great business generates economic surplus and intelligently redeploys that surplus to become harder to compete with.


THE CEO'S REAL SCORECARD


Do not judge the business by revenue alone.


Look at:


Revenue quality


Gross margin


Contribution margin


Free cash flow


Return on invested capital


Customer retention


Customer profitability


Employee productivity


Working capital efficiency


Capital allocation


Strategic concentration


Competitive advantage


Organisational complexity


And perhaps the most important metric:


Value created per unit of capital and attention.


Capital is scarce.


Executive attention is even scarcer.


THE 90 DAY CEO RESET


For the next 90 days, do something radical.


STOP


Identify the lowest-value activities, products, customers, or initiatives consuming disproportionate resources.


PROTECT


Identify the vital few customers, products, people, and processes creating disproportionate value.


SIMPLIFY


Remove unnecessary layers, meetings, approvals, and processes.


REINVEST


Move capital and talent toward the highest return opportunities.


MEASURE


Track whether the business is becoming:


More profitable.


More cash-generative.


More productive.


Less complex.


More defensible.


Less dependent on the founder.


That is how you build an enterprise.


Not merely a larger company.


DEAR CEO,


Your shareholders do not need you to win the revenue Olympics.


Your employees do not need a bigger organisation that eventually becomes unable to pay them.


Your customers do not need more products they do not need.


Your family does not need you to build a company that owns your entire life.


And your legacy does not require the biggest company in the room.


It requires a valuable one.


Build a company that produces cash.


Build a company that develops people.


Build a company that solves important problems.


Build systems that make excellence repeatable.


Build relationships competitors cannot easily buy.


Build capabilities that compound.


Build a balance sheet that gives you options.


Build a culture that survives your absence.


And when an opportunity arrives, do not ask:


How big can this make us?


Ask:


How much value can this create, at what risk, with how much capital, and for how long?


That is the question of a serious CEO.


Because eventually every founder discovers the same truth:


A BIGGER BUSINESS IS NOT NECESSARILY A BETTER BUSINESS.


A better business creates more value with less waste, stronger economics, better people, smarter systems, and greater strategic freedom.


So, dear CEO:


Do not chase growth.


Build the economics that deserve growth.


Then scale them relentlessly.


That is the difference between expansion and enterprise building.


And five years from now, when today's noise has disappeared, that discipline may be the reason your company is still standing.


BENZIMA INSIGHTS™


Strategic insights for professionals, leaders, entrepreneurs, and growth-minded individuals.


Benson ADIMA

Business Consultant | Transformational Coach | Financial & Leadership Strategist

Founder & CEO, BENZIMA CONSULTING


. Strategy . Execution. Impact

Why Free Things Never Make You Successful





Discover why free things don’t lead to real success in this powerful 10-minute inspirational video. 

Dive into the hard truth that success demands effort, sacrifice, and investment; nothing valuable comes without a price. Set against stunning high-contrast visuals, from gritty construction sites to intimate close-ups, this video challenges you to rethink the allure of freebies and instead embrace the journey of earning your rewards. 

Let the dramatic chiaroscuro lighting and warm amber tones fuel your motivation to step up and pay the price for your dreams. 

Whether you’re chasing personal growth or professional milestones, this message will inspire you to take action and build the success you deserve. 

Like and share if you’re ready to commit! 


Modern Man Must Evolve or Die

Welcome to this edition of Success Breath with Benson Adima.


Listen carefu
lly, because what I'm about to tell you will separate you from ninety-nine percent of humanity. The rules that governed success for previous generations are not just outdated, they're actively sabotaging your potential in today's hyper-competitive world.

Your ancestors lived in a different universe. They could afford to think small, eat poorly, and rely on physical strength because their competition was limited to their village, their region, and their country. You? You're competing with eight billion people, and artificial intelligence is breathing down your neck every single day.

The uncomfortable truth is this: evolution doesn't wait for permission, and neither should you.


The Great Divergence: Why Ancestral Wisdom Fails You

Let me paint you a picture of the chasm between then and now. Your great-grandfather could survive on potatoes, bread, and whatever grew in his backyard because his biggest mental challenge was remembering his neighbor's names and calculating simple transactions. His brain ran on glucose and prayer.

You live in the information age, where your cognitive capacity determines your economic capacity. While your ancestors filled their stomachs with starchy comfort foods, you must fuel your mind with precision nutrition. Omega-3 fatty acids, high-quality proteins, targeted supplementation, these aren't luxuries; they're your competitive weapons.

Consider this: your ancestors didn't understand mental health because their psychological stress was temporary and physical. A bad harvest, a harsh winter, a conflict with neighbors, these had clear beginnings and endings. Your mind faces an endless barrage of digital stimulation, decision fatigue, and existential complexity that would have broken their spirits in weeks.

They dismissed mental wellness as weakness. You must treat your psychological state as sacred territory because in a knowledge economy, your mental clarity literally determines your market value. Depression isn't just sadness; it's professional suicide. Anxiety isn't just worry, it's innovation paralysis.

And alcohol? Your forefathers used it to celebrate harvests and numb physical pain. They could afford to be intoxicated because tomorrow looked exactly like today. You live in a world where opportunities appear and vanish in hours. Every moment of mental fog could cost you the breakthrough that changes everything. Treat alcohol like the cognitive poison it is.

 

The New Trinity of Power

In this new world, three forms of capital will determine whether you thrive or merely survive: your reputation, your cognitive architecture, and your network.

Your reputation is your most valuable asset because trust scales infinitely. In Lagos, Nigeria, consider Aliko Dangote. He didn't become Africa's richest man through superior products alone; he built an unshakeable reputation for reliability and vision. When Dangote speaks, governments listen, investors mobilize, and entire industries pivot. His word carries more weight than most nations' currencies. That's the power of reputation capital.

But reputation without cognitive excellence is just popular mediocrity. Your mind is your manufacturing plant for breakthrough thinking. Look at Tony Elumelu, another Nigerian titan. He didn't just inherit wealth; he engineered systematic thinking approaches that allowed him to see patterns others missed. He understood that in banking, in investments, in entrepreneurship, the quality of your mental models determines the quality of your outcomes.

Your network amplifies everything. It's not about collecting business cards; it's about becoming so valuable that high-caliber individuals gravitate toward you. When Mark Cuban, the American billionaire entrepreneur, started out, he didn't just accumulate contacts. He made himself indispensable to people who mattered. He studied technology trends obsessively, provided genuine value first, and built relationships based on mutual elevation rather than transactional convenience.


The Modern Evolution Blueprint

Here's what evolution looks like in practice. First, optimize your biological foundation. Your ancestors thought food was fuel. You must think of food as medicine. Every meal is either moving you toward peak cognitive performance or away from it. Blueberries for memory enhancement, wild-caught salmon for brain connectivity, and precise timing of nutrients for sustained mental energy.

Second, weaponize modern medicine and longevity science. Your ancestors accepted aging as an inevitable decline. You have access to biomarkers, hormone optimization, sleep architecture analysis, and genetic testing that can add decades of productive years to your life. This isn't vanity, it's competitive strategy.

Third, master the art of continuous learning. Your ancestors could master one skill and coast for decades. You must become a learning machine. The half-life of professional skills is shrinking rapidly. What took ten years to become obsolete now becomes outdated in eighteen months.

Fourth, build systems for mental resilience. Meditation isn't spiritual luxury; it's cognitive training. Therapy isn't weakness, it's performance optimization. Stress management isn't comfort-seeking; it's sustainability engineering.


Real-World Case Studies: The Winners Who Evolved

Let me give you concrete examples of this evolution in action. In Nigeria, Sim Shagaya revolutionized e-commerce not by having more money than competitors, but by thinking differently about African consumer behavior. While others applied Western models, he studied local patterns, built trust systems suited to Nigerian markets, and created uLesson, transforming education accessibility. His cognitive adaptability, reputation for innovation, and strategic network building turned ideas into an empire.

Similarly, Linda Ikeji built a media empire from her bedroom by understanding that content creation was evolving faster than traditional media companies could adapt. She invested in her personal brand reputation, continuously upgraded her understanding of digital platforms, and built networks with both content creators and advertisers. Today, her influence reaches millions while traditional media companies struggle with relevance.

In the United States, consider Sara Blakely's Spanx revolution. She didn't have fashion industry connections or textile manufacturing experience. But she had evolved thinking patterns. She identified problems others ignored, persisted through hundreds of rejections, and built a network of believers. Her cognitive approach to problem-solving, combined with relentless reputation building and strategic networking, created a billion-dollar business from a single insight.


Your Action Point: The 90-Day Evolution Protocol

Here's your immediate action point. I'm giving you a ninety-day evolution protocol that will separate you from mediocrity permanently.

Days 1-30: Cognitive Foundation Building. Eliminate all processed foods, implement a targeted supplement protocol based on cognitive enhancement research, establish a daily meditation practice, and begin tracking your mental clarity scores. Start reading one book per week from a master's in your field.

Days 31-60: Reputation Engineering. Create valuable content consistently, whether written, video, or audio. Begin solving problems for others in your industry publicly. Start building a documented track record of insights and solutions. Join or create mastermind groups with people operating at higher levels than your current position.

Days 61-90: Network Acceleration. Reach out to five high-caliber individuals in your industry with specific value propositions. Attend or organize events where meaningful connections can be made. Begin mentoring someone below your level while seeking mentorship from someone above your level.

The uncomfortable truth is that evolution is not optional. You can choose conscious evolution or accept unconscious extinction. Your ancestors had the luxury of stability. You have the opportunity of infinite growth.

As King Solomon wisely observed, "He that hath no rule over his spirit is like a city that is broken down, and without walls." In today's world, self-mastery isn't a philosophical luxury; it's a survival necessity.

Control the world within, and the world without will bend to your will. The choice is yours, but the clock is ticking. Evolution doesn't wait, and neither should you.

Start today. Your future self will thank you, and your competitors will wonder what happened while they were still thinking like their ancestors.

Until I come your way again, Benson Adima remains your foremost motivational speaker and author here in Lagos, Nigeria, West Africa

 

SUCCESS BREATH WITH BENSON ADIMA

 SUCCESS BREATH WITH BENSON ADIMA


Breathing Life into Your Dreams


In the bustling heart of Lagos, where millions chase their dreams amidst the vibrant chaos of Africa's largest city, success isn't just a destination—it's a rhythm, a breath that flows through every intentional action we take. Today, I want to share with you the essence of what I call the "Success Breath"—a powerful metaphor that can transform your approach to personal development and achievement.


The Inhale: Gathering Your Resources


Just as every breath begins with an inhale, your journey to success starts with gathering what you need. Think about how your lungs expand, drawing in life-giving oxygen. Similarly, your success journey requires you to actively gather:


Knowledge: Every book you read, every course you take, every mentor you listen to—these are your oxygen molecules of wisdom. In today's Nigeria, and indeed across Africa, we have unprecedented access to information. Use it wisely.


Relationships: Your network is your net worth. Surround yourself with those who challenge you to grow, and who share your values but perhaps not your viewpoints. These connections are the rich air that fills your successful lungs.


Experiences: Both victories and failures are valuable breaths of experience. In Lagos, I've seen countless entrepreneurs who understood that each setback is simply another breath, another lesson, another step forward.


The Hold: Processing and Integration


After a deep inhale, there's that moment of hold—when oxygen transfers into your bloodstream. This is where many miss their opportunity. They gather knowledge but never integrate it. They collect contacts but never build real relationships. They experience failure but never extract the lessons.


Take time to:

- Reflect on your learning

- Process your experiences

- Plan your next moves

- Align your actions with your values


The Exhale: Taking Action


Here's where the magic happens. Just as your exhale releases carbon dioxide and makes room for fresh air, your actions should release value into the world while creating space for new opportunities.


Your exhale is:

- The sales pitch you deliver

- The business you launch

- The presentation you give

- The helping hand you extend

- The leadership you demonstrate


The Rhythm of Success


Success, like breathing, is rhythmic. It requires consistency. Here in Nigeria, I've witnessed too many aspiring entrepreneurs and professionals who try to hold their breath—waiting for the perfect moment, the perfect opportunity, the perfect condition. But success, like breathing, is about finding your rhythm and maintaining it.


Your success rhythm should include:


1. Daily Growth: Read, learn, connect

2. Weekly Review: Assess, adjust, and plan

3. Monthly Evaluation: Measure, celebrate, strategize

4. Quarterly Reset: Refocus, realign, recommit


The Nigerian Advantage


We Nigerians understand resilience. We understand the power of breathing through challenges. In Lagos traffic, in business negotiations, in family responsibilities—we've learned to maintain our rhythm despite external pressures.


Use this inherent strength. Let it fuel your success breath. Remember:

- Every challenge is an opportunity to strengthen your lungs

- Every setback is a chance to deepen your breath

- Every victory is a moment to breathe gratitude


Making It Personal


Your success breath is unique to you. Some succeed with quick, energetic breaths of rapid action and swift decisions. Others thrive with deep, measured breaths of careful planning and strategic moves.


Find your rhythm by:

- Understanding your natural pace

- Identifying your peak performance patterns

- Aligning your actions with your energy levels

- Creating systems that support your rhythm


The Path Forward


As you leave today's reflection, remember that success, like breathing, is not a one-time event. It's a continuous process that requires attention, intention, and action.


Start today:

1. Take a deep success inhale—gather new knowledge

2. Hold—reflect on where you are and where you're going

3. Exhale—take meaningful action toward your goals


Remember, in the words of an old African proverb: "However long the night, the dawn will break." Your successful breath is what carries you through the night toward your dawn.


Let's breathe success together.


Benson Adima is a renowned motivational speaker and personal development expert based in Lagos, Nigeria. Through his speaking engagements, training programs, and mentorship, he helps individuals and organizations achieve peak performance and sustainable success.

 SUCCESS BREATH with BENSON ADIMA


LIVE IS A JOURNEY, EVERYTHING IN IT IS A PROCESS, IT HAS A BEGINNING, A MIDDLE, AND AN END, AND A PROPER UNDERSTANDING OF THIS WILL HELP YOU TO EFFECTIVELY MANAGE YOUR LIFE 


The butterfly's journey, the butterfly's life, the story of growth and transformation


Butterflies are nature's wonders, captivating us with their vibrant wings and graceful flight.

But before they reach this beauty stage, they undergo a fascinating transformation called metamorphosis.

In this article, we'll explore the butterfly's four-stage life cycle: egg, caterpillar, chrysalis, and adult butterfly.

How A Caterpillar Becomes A Butterfly (The Dodo).



Stage 1: The Egg


The butterfly's life begins as a tiny egg, usually laid on the underside of a leaf. Female butterflies carefully select host plants where their offspring will thrive. Some species lay a single egg, while others deposit clusters.

These eggs are incredibly small—often no larger than a pinhead—and may vary in shape and color depending on the butterfly species. After a few days to a couple of weeks, the egg hatches, and the next exciting phase begins.


Stage 2: The Caterpillar (Larva)


Once the egg hatches, a small caterpillar, also known as a larva, emerges. Its primary goal? To eat—and eat a lot! Caterpillars are voracious eaters, consuming leaves from their host plants. As they grow, they shed their skin several times in a process called molting. This stage can last a few weeks, during which the caterpillar prepares itself for the incredible transformation ahead.

Fun fact: Some caterpillars grow up to 100 times their original size before entering the next stage!


Stage 3: The Chrysalis (Pupa)


After reaching its full size, the caterpillar stops eating and finds a safe spot to form a chrysalis or pupa. This stage looks like the insect is resting, but on the inside, it's undergoing one of nature's most miraculous transformations. Within the chrysalis, the caterpillar's body is broken down and reassembled into the structure of an adult butterfly. This process may take a few days to several weeks, depending on the species and environmental conditions.


Stage 4: The Adult Butterfly


Finally, the butterfly emerges from the chrysalis, but it's not ready to fly just yet. Its wings are soft and folded. The butterfly pumps fluid into its wings to expand them, then rests until they dry and harden. Once the wings are strong, the butterfly takes flight in search of food, mates, and a place to lay eggs, starting the life cycle all over again.


Adult butterflies live anywhere from a few weeks to several months. During this time, they pollinate flowers and serve as an essential part of many ecosystems.


Nature's beautiful cycle and you. 


"The butterfly's life cycle is a story of growth and transformation. It reminds us that even the smallest beginnings can lead to breathtaking results. Every stage is crucial in keeping this magical insect's journey alive from a tiny egg to a dazzling adult." - Chandan Singh, Animal Team


Listen to this, anywhere you are right now in your life journey, you have got to believe in your own somebodies, believe in your journey, believe in your transformation journey, believe in your metamorphosis. 


As I sum up this inspirational insight, I did leave you with a question and a pointer to the answer. CAN A BUTTERFLY RETURN TO PUPA?

The answer is, generously NO. Same you can never return to your mother's womb, and choose a different background or circumstance of birth. But you can be metamorphosed into a better, healthier, happier, richer, and stronger you through personal development and training. 


Till I come your way again, Benson Adima Remain Your In-house Person Development Coach & Author. Our latest book is on this link: HERE


 SUCCESS BREATH with BENSON ADIMA.


How You Can Increase Your Influence at Work


Are you looking to make a greater impact at your job? Do you want to be seen as a leader and a trusted voice in your organization? Increasing your influence at work can help you achieve your goals and advance your career. Here are some strategies to help you boost your influence:

1. Build Strong Relationships

Building strong relationships with your colleagues, supervisors, and clients is crucial to increasing your influence. Take the time to get to know them, understand their needs, and offer help when needed.


2. Develop Your Expertise

Establish yourself as an expert in your field by staying up-to-date with industry trends, attending conferences, and pursuing certifications. Share your knowledge with others to demonstrate your expertise.


3. Communicate Effectively

Develop strong communication skills to articulate your ideas clearly and persuasively. Practice active listening and ask thoughtful questions to show you value others' input.


4. Take Initiative

Don't wait for opportunities to come to you - create your own. Volunteer for projects, offer solutions to problems, and take calculated risks to demonstrate your capabilities.


5. Be Authentic and Trustworthy

Be true to yourself and others. Build trust by being transparent, reliable, and consistent in your words and actions.


6. Network Strategically

Build relationships with key stakeholders, including decision-makers and influencers. Attend networking events, join professional organizations, and connect with people on LinkedIn.


7. Lead by Example

Demonstrate the behaviors and work ethic you want to see in others. Show enthusiasm, positivity, and a commitment to excellence.


8. Be Open to Feedback

Show that you value others' input by seeking feedback and acting on it. This demonstrates your willingness to learn and grow.


9. Build your personal brand.

You need to build your personal brand to increase your influence at work. Your personal brand is the image you project to others based on your skills, experience, values, and personality. To develop your personal brand, you can start by defining your strengths and values and then communicating them consistently to others.


10. Be a problem solver

Finally, to be influential, you need to be seen as a problem solver and not a problem to be solved. That means you must focus on finding solutions rather than dwelling on problems. When you solve problems, you demonstrate your value to the organization and gain the trust of your colleague


In Conclusion, by implementing these strategies, you can increase your influence at work, build stronger relationships, and advance your career. 


Remember, influence is not about manipulating others, but about earning their respect and trust. You can increase your influence and advance your career by building a solid network, speaking up, being a problem solver, having good communication skills, and building your brand.


UNTIL I COME YOUR WAY AGAIN, MEET THE AUTHOR HERE OR HERE



DEAR, THIS COULD GET YOU THE BIGGEST ASYMMETRICAL RETURN

DEAR, THIS COULD GET YOU THE BIGGEST ASYMMETRICAL RETURN


If you want to grow your income and net worth, talk to strangers.


Talking to strangers can give you the biggest asymmetrical return… more than anything else you do.


That means you give something one ounce of effort and get back 1,000 times what you put in.


The truth is, you are one human relationship away from getting what you want in life.


Do you know the story about Mark Zuckerberg's business partner?



When Zuckerberg was in college, most people in his dorm didn't talk to him, but there was one guy who did.


This person didn't specifically seek out Zuckerberg for conversation. He was sociable with everyone.


But, they did become friends…


And when Zuckerberg was going to launch Facebook, this friend put in $15,000.


This friend is Eduardo Saverin, and that money turned into more than $15 billion dollars!


Talk about a good return on investment!


Google it, you won't believe it. The IRS even made something called "The Saverin Rule" after Eduardo Saverin left the US, took his money, and renounced his citizenship so he wouldn't have to pay taxes.


Now, I'm not saying you're going to meet and connect with someone like Mark Zuckerberg… but making friends with the right stranger has the power to help you scale.


One of my mentors once said: "Guy, always be social."


We all have times when we don't feel like being social. It's normal. Just know that not being social has probably already robbed you of millions of naira.


Being shy, awkward, or having social anxiety aren't valid excuses anymore. Elon Musk isn't what you would call a "social butterfly".


He still got Arnold Schwarzenegger to buy one of the first Tesla Roadsters. He still goes on Joe Rogan and talks for 3 hours. He still gives interviews. He is still social.

Someone is asking, how do I start a conversation with a stranger, I smile a bit because it is no problem at all, start with a few points:

How to start a conversation

Project positivity. 

Start with a compliment. 

Ask for lunch advice. 

Introduce yourself. 

Wear a peacock piece.

Ask for advice. 

Crack a joke. 

Ask plenty of questions.

For example, you might have a colleague who loves jokes and another who prefers to focus on work only. Basically, read the room!

THE QUESTION IS, HOW SOCIABLE ARE YOU?

ACT IMMEDIATELY, NOT WHEN IT’S TOO LATE TO DO ANYTHING?

 ACT IMMEDIATELY, NOT WHEN IT’S TOO LATE TO DO ANYTHING?


In The Howling Dog Story, Tim just moved to a new neighborhood recently. He likes his house and the environment, but there is one thing he doesn’t get.


His neighbor has a dog that keeps howling non-stop. Day in, day out.


Initially, Tim thinks that the dog is just going through a phase, so he ignores the howls, thinking it will eventually stop howling.


But the dog continues to howl. 



One day passes. Nothing changes. Two days pass. Still howling. Three days. Five days. A week. A month. Still howling, with no signs of stopping.


Finally, Tim can’t stand it anymore. One fine day, he walks over to his neighbor’s house to see what is going on.


Sure enough, there is the dog, sitting on the front porch, howling pitifully to whoever is walking by.


On the other hand, his neighbor is sitting on his bench in the front yard, leisurely reading his newspapers and sipping a cup of coffee.


So Tim walks up to his neighbor.


Tim: “Hi, I’m Tim. I live next door.”


Neighbor: “Hi! I’m John.”


Tim: “Is this your dog by any chance? It’s been howling non-stop.”


John: “Oh yes he is. Sorry about the howls, I hope they are not bothering you.”


Tim: “Why does he keep howling?”


John: “Well… that’s cause he’s sitting on a nail.”


Tim: “Sitting on a nail??”


Tim looks at the dog, bewildered.


“Alright… why doesn’t he just get away from the nail?”


“Well, Tim……,” John takes a slow sip of his coffee before replying. “…… That’s because he doesn’t find it painful enough yet.”


Are there nails in your life that are poking you?


Some of us have career nails. Jobs we don’t enjoy. Work that drags us down and sucks our life away.


Some of us have relationship nails. Not being able to find our desired partner. Or being with someone but not sure if he/she is the one. A partner who is domineering/ insensitive/ uncaring/ emotionally unavailable.


Some of us have academic nails. Increasing backlog in school work that we need to catch up on. Upcoming exams we’ve not studied for. Pending projects and assessments that we’ve not completed yet. Revision that should have been completed long ago, but isn’t.


Some of us have nails in terms of health. Bad eating habits cause weight gain. Too much junk food, not enough healthy food. Drinking soda when it’s bad for us. Eating too much flour, oil, and sugar. A bad posture that we should be correcting.


Some of us have dream nails. Dreams that we really want to pursue but aren’t for some reason. Dreams that we have been thinking about for a while but haven’t acted on yet. Plans that we are scared to see unfulfilled when it’s too late for us to do anything.


And there are so many other nails. Friendship nails. Family nails. Passion nails.


Each of us has different nails poking us. Some of us have a couple of big nails that poke us every once in a while. Some of us have several small nails that poke on and off. Some of us have multiple big and small nails that poke repeatedly. Rather than take action, we usually just sit and howl. It's because the pokes aren’t painful enough.


Are there any nails in your life that you are not addressing?


Why? Is it because they are not painful enough yet?


What are you going to do about them?


Will you act immediately or only do something when it’s too late to do anything?


Don’t wait until the nails really hurt before you take action. When that happens, that usually means it’s too late to do anything.

LA BUENA VIDA PROJECT


La Buena Vida a.k.a Good Life Project is a Global Business Campaign that enables selected individuals to generate cash flow to start up a new business/project or expand an existing one without having to take loans from a bank.

It's an organization that has been set up to empower people and solve income and cash flow problems. 

It also allows members to access discounted and free lifestyle packages globally, Enables members to access effective Health Maintenance Organizations (HMO) Services, and access to own their dream home, dream cars, luxury vacation, and healthy supplement for their bodies.


VISION: To raise 50,000, multi-millionaires in the connected economy


Your question should be WHO SHOULD PARTNER WITH LA BUENA VIDA ED 3.0?


WHO SHOULD PARTNER WITH THIS BUSINESS?


You look around your life and think, “there’s got to be more.

You have big dreams, yet you’re concerned that the road you’re traveling will never take you to those dreams.

You’re college-bound, college-enrolled, or college-educated.

You have a job you don’t enjoy or isn’t going to make you rich.

You have little savings and carry a load of debt.

You see rich people and wonder, “how did they do it?”

 You have bought a few “get rich quick” books and/or programs.

 Your parents subscribe to the old school: “go to college and get a good job.”

 You don’t have any physical talent; your chances of becoming a professional athlete, singer, entertainer, or actor are zero.

You are young and full of enthusiasm about the future, but unsure where to direct it. 

You are older and have been in the workforce for some time. After all these years, you don’t have a lot to show for it and are tired of “starting over.”

You’ve put your heart and soul into a job only to be laid off due to a bad economy or cutbacks.

You’ve lost money in the stock market or traditional investments championed by mainstream financial gurus.

You are looking for the opportunity to mentor and put smiles on other people's faces 

YOU ARE LOOKING FOR HOW TO BUILD A MULTI-MILLION GLOBAL BUSINESS WITH LITTLE CAPITAL


If any of this describes you, then welcome to LA BUENA VIDA ED 3.0. 

CLICK THE LINK BELOW:

LA BUENA VIDA EXPLAIN


REASONS WHY YOU NEED TO PARTNER WITH  THIS ORGANIZATION NOW:


1. Daily payouts. What you earned today, you can encash straight away.

2. Be your boss. Take control of your own TIME therefore your own LIFE.

3. You can choose to work from home or from anywhere.

4. Free business training, tools, and software! (ACCESS TO ONLINE TRAINING).

5. Free lifetime business support team and mentoring.

6. Free lifetime internet-based tracking system to manage your business.

7. Own a lifetime international business that you can transfer to your kids.

8. Get an opportunity to earn a residual income (continuous money).

9. Enjoy a lifetime 25%-30% discount on all product re-orders, no start-up headache

10. You don’t need thousands of NAIRAs to start your own business. BUT ONLY 49,990K

11. You don’t need to work full-time.

12. You choose your own time.

13. Ever heard of working part-time with a full-time attitude? Yes! We do it here.

14. You don’t need to have any business experience.

15. Everyone can do it, just follow the system.

16. You don’t need to put up a store or a warehouse.

17. You don’t need to hire an accountant.

18. You don’t need to buy expensive business software.

19. You don’t need to create a new product.

20. You don’t need to establish a new brand.

21 You don’t need to worry about market research and create your own business plan. We have a tried and tested plan.

22 You don’t need to worry about creating your own pricing strategies, we already have them.

23. ALL EXPENSE-PAID TRIPS TO DUBAI, THE USA, AND EUROPE


Your question should be how do I secure the MY SLOT?

FULL DETAILS HERE BEFORE YOU MAKE YOUR DECISION


LA BUENA VIDA REGISTRATION PROCEDURE


For Nigerians: To Part with us, you can pay directly into any of our parent company Alliance In Motion Global local bank accounts below that is nearest to you.


Once you have made your payment, (check below for the amount), send the TELLER NUMBER, YOUR FULL NAME, EMAIL ADDRESS, PHONE NUMBER, and ADDRESS (we’ll as well ship your starter kit to this address) as a text message to +2348137003868 or WhatsApp Chats as soon as you made the payment so that we can process your registration within 3 to 24 hrs maximum.

How Much Does It Cost To Start La Buena Vida Business?

We have 6 different packages namely;


1) Access Package N49,990 (1 Account)

2) EntriVerse Package ₦79,990 (1 Account)

3) NeoVerse Package ₦129,990 (3 Accounts)

4) TechnoVerse Package ₦259,990 (7Accounts)

5) DigiVerse Package ₦499,990 (15 Accounts) 

6) MegaVerse Package ₦999,990 (31 Accounts)


Due to an increase in people’s exposure to our business opportunity and our efforts to expand to every corner of the world, people from outside Nigeria can also take advantage of this business by Getting In Touch With Us.


We will arrange how you can safely come on board with ease. You can pay via Western Union or Direct Bank Transfer. Just Contact Us For Directions Here:

You can pay into any of the bank accounts below, and send teller details to us after payment:.

1) Access Bank

Account Name: AIM GLOBAL – LAGOS RC

Account Number: 0702956119

2) Zenith Bank

Account Name: ALLIANCE IN MOTION GLOBAL NIGERIA LTD. LAGOS

Account Number: 1219409480

PLEASE NOTE: You must use your full name while making the payment to aid the processing.

Once you make payment, you will still need to be registered by one of our team members, so you need to contact me at +2348137003868 for the procedures: (WhatsApp & SMS Only)

Your first step to achieving your goals is to decide to start this business today!

The Second Step is to Join the RIGHT Team – You need to join a Moving and Growing Team that can help you Grow fast in this business. If you are reading this, then you are a fortunate person, because we have that team already on board waiting for you.

CONGRATULATIONS 

DESIGN YOUR LIFESTYLE, DESIGN YOUR INCOME AND DESIGN YOUR FUTURE

He got to work that fateful day with a funny feeling. His gut feelings told him something isn't right but he ignored it. Around midday, his table phone rang, "Hello Samuel, please come to the boardroom quickly," it was the HR Manager.

"Okay", he replied and got up immediately.


When he got to the boardroom, he saw his line manager, the head of his unit, and the HR manager. "Please take your seat, Samuel". 'Now, this doesn't feel right, he muttered to himself.


"Samuel, you have been a very strong talent to our organization, we acknowledge all you have done for the past 15 years. However, the business had to restructure and your role is now redundant. We will have to let you go."


Samuel's world came crumbling at that moment. He was handed a letter and a cheque with some ridiculous amount on it! Shocked, and speechless, he got up and headed to the male restroom and cried. 'Where do I start from? 15 years of service? He was broken.


He left the office that day sad and confused. It took him about 3 months to finally accept his reality. All thanks to his family and a supportive network.


With all the funds he had, he partnered with some friends and started in the connected economy; in 2 years, his income tripled his 15 years salary.


Today, Samuel is a business tycoon with a business presence in 3 countries. If he hadn't been laid off, his business would not have been birthed!


....Sometimes, our downfall leads to our uprise.

....Sometimes, in that mess, there is a message.

....The good thing is light brightens your darkness.

....Sometimes, in your darkness, you can still find your light. 

....Sometimes, in that low moment comes your high moments.


Been out of a job? 

Feel cheated at work? 

Have you been laid off? 

Feel underrated at work?

Resigned from your work?

About to or have retired?


Try and focus on the bright side of life, and keep hope alive. Life is a journey, each detour tells you a story.....Focus on what is within your control.


Find your light, your song, your voice, your gifts, your talent, and find your network & support systems in the world's marketplace.....

Samuel's story is the case for many people across the world today, bad news. 

The only bad news here is, that you read and watch the video below and refused to take action


But there is good news.    


The good news is you watch the video below and take action to secure your mastermind slot.  


PARTNER WITH LA BUENA VIDA TODAY AND CHANGE YOUR STORY FOR LIFE!!!


The question WHO SHOULD  SECURE THIS PARTNERSHIP?


You look around your life and think, “there’s got to be more.


 You have big dreams, yet you’re concerned that the road you’re traveling will never take you to those dreams.

 

You’re college-bound, college-enrolled, or college-educated.

 

You have a job you don’t enjoy or isn’t going to make you rich.

 

You have little savings and carry a load of debt.


You see rich people and wonder, “how did they do it?”

 

You have bought a few “get rich quick” books and/or programs.

 

Your parents subscribe to the old school: “go to college and get a good job.”

 

You don’t have any physical talent; your chances of becoming a professional athlete, singer, entertainer, or actor are zero.


You are young and full of enthusiasm about the future, but unsure where to direct it. 


You are older and have been in the workforce for some time. After all these years, you don’t have a lot to show for it and are tired of “starting over.”


You’ve put your heart and soul into a job only to be laid off due to a bad economy or cutbacks.


You’ve lost money in the stock market or traditional investments championed by mainstream financial gurus.


 You are looking for the opportunity to mentor and put smiles on other people's faces. 

 

If any of this describes you, then watch the video below and make a decision: 


AFTERWARDS, REACH US here to BUILD A MULTI-MILLION PRIVATE BUSINESS WITH LITTLE OR NO CAPITAL. 

SUCCESS BREATH MONTHLY SEMINAR, SEPTEMBER

GETTING YOUR DREAM CAREER

Maybe you're sitting at work right now, bored out of your wits and struggling for motivation. Don't feel too guilty about it; you're in good company. 

In fact, most of the people around you probably feel the same way, at least according to a Gallup poll released in June. It found that 70% of workers are not "engaged" in their work.


Maybe you're sitting at work right now, bored out of your wits and struggling for motivation. Don't feel too guilty about it; you're in good company. 

In fact, most of the people around you probably feel the same way, at least according to a Gallup poll released in June. It found that 70% of workers are not "engaged" in their work.

 Eighteen percent of that group hate their jobs so much they actively try to sabotage their company. 

That seems pretty extreme, but the cold, hard world of cubicle-land can break even the best of us, including yours truly. 

Do you want to do something you love?
Here is a SEMINAR with a CAREER DOCTOR to help you discover your perfect career match for impact, influence, and get you out of a job you hate. 

SPEAK TO LEAD

BENZIMA CONSULTING PUBLIC SPEAKING COMPETITION 2021

Inspire. Motivate. Encourage. Win N1,000,000

Are you talented in public speaking? Then prove your worth and stand a chance to win N1,000,000, N500,000, and N300,000 in the first, second, and third-person categories at BENZIMA CONSULTING PUBLIC SPEAKING COMPETITION 2021.


APPLY HERE



SPEAK TO LEAD


IN BRIEF

This Public Speaking Competition offers young Nigerians a unique opportunity to exercise and showcase their abilities and to share ideas on important local, national, and even global issues.

Public speaking is a critical skill of a leader who can motivate people toward positive change. This competition requires a special kind of public speaking and this challenges participant to express their creative ideas in a clear and captivating manner.

It provides a platform for young people to showcase their public speaking skills and allow them to learn from fellow contestants; to explore and apply their nonverbal and verbal communication competencies to persuade, inform, inspire and/or entertain the audience; to exercise discipline and focus to craft a speech and impress the professional judges within a time limit.


GOAL

Encourage our young participants to explore and take up public speaking while honing their skills on a nationwide platform.  


OBJECTIVES

Foster a growing community of young public speakers, from beginners to experienced speakers, in a conducive and interactive environment for shared learning


Showcase and celebrate the varied talents of all the contestants, especially in engaging in skills-exchange within the community


Challenge the young speakers to think critically, coherently, and creatively through impromptu speeches


To hone the critical thinking skills of contestants as they discuss and analyze different topics; to observe elements for effective speech and think fast on their feet for coherent delivery.  


ELIGIBILITY REQUIREMENT/GUIDELINES

The guideline/eligibility requirements for contestants for this Public Speaking Competition are:

Registration - Each contestant must be registered and filled the form with the organizers before the stipulated deadline: 1st November 2021.

Age/Nationality - Contestants must be within the age group of 20-40 and must be of good standing (Citizen of Nigeria).

Original - Contestants must not plagiarise speeches from print media or selected website(s). Their speeches should be substantially original. Any quoted material should be stated in the speech or given prior notice to the organizers

Speech Duration - The contestants shall speak for a minimum of five (5) minutes and a maximum of seven (7) minutes. A contestant is disqualified if he/she speaks for less than five (5) or more than seven (7) minutes.


Language/Dress - The contestants should use the English language and must be in business attire during the competition.


Venue (Online/Physical) - A good network connection is required because the program is holding online on ZOOM LIVE streaming on Facebook, YouTube, and Instagram while the Grand Finale will be holding at our physical facilities at Magodo Phase 2 Lagos.


Audition - There will be a first-round for all the candidates who are selected from the registration round. All the participants that proceed to the semi-finals will move to the semi-finals contest


Semi-final - During the semi-final our panel of professional adjudicators will select 8 out of 12 semi-finalists to advance into the Final round which will be held at our physical facilities at Magodo Phase 2 Lagos.


Grand Finale - Our panel of professional adjudicators will select the Champion, 1st and 2nd Runners-Up, and 3rd position for the Competition. The Champion will be crowned the Champion of Public Speaking


 The Prize  - #1,000,000, #500,000, and #300,000 in the first, second, third, and person categories at BENZIMA CONSULTING PUBLIC SPEAKING COMPETITION 2021.


 Other Benefits - Mentoring, Coaching, Training, and connection to professional speakers.


 Social Media - Every contestant and sponsor must subscribe to our YouTube channel and Facebook Page.


COMPETITION PROCESS & TIMELINE

Application - 1st Sept – 31st of October 2021

Review & Selection - 6th of November 2021

Audition - 13th and 20th of November 2021

Finalist Selection - 27th of November 2021

Grand Finale Event – 4th of December 2021


CRITERIA FOR JUDGING AND SCORING

Competitors were evaluated on the following components: Contestants shall be rated from 1 (poor) to 5 (superior) in the different categories below:

Content and Organization

Development, does the speech have a well-established opening, body, and conclusion? Is it arranged logically in such a way that the message can be understood well by the audience?

1. Topic and specific focus would be appropriated for the audience 

2. Clear organization followed consistently throughout the speech.

3. Speech consistently used evidence that was appropriate for the topic (e.g., narrative, statistics) and was cited as appropriate.

4. Language use must be appropriate (e.g., avoided jargon) and suited to the occasion.

5. Logical connections should be clearly made between ideas within the speech.

Delivery

The Speaker’s use of vocal qualities (volume, pitch, emphasis) will enhance the presentation.

Nonverbal behaviors (gestures and eye contact) enhanced the presentation.

The speaker should be fluent (e.g., avoided fillers such as “um”) and conversational.

Effectiveness 

What is the context and purpose of the speech? Does the speaker accomplish the purpose? Does the speaker consider the audience and occasion?

Value 

Does the speaker’s message have substance? Are the ideas original and thought-provoking so as to stimulate the listener’s thinking as well as stir their emotions?

Voice 

Are the words clearly spoken and audible enough to be heard by the audience? Do the pitch and rate vary? Does the voice show appropriate emotions intended for the message?

Language

Appropriateness: Are the words appropriate for the occasion? Can the message be understood well by the audience?

Correctness 

Does the speaker have the facility of the English language? Does the speaker use correct grammar, diction, pronunciation, and enunciation?


JUDGING

The contestants will be judged by three (3) adjudicators/judges based on the criteria provided above. Deliberation among the judges must be done in case of a tie. The chair shall deliver the verdict of the said panel to the Chairman of the public speaking competition. The decision of the judges is final and irrevocable. 


APPLY NOW


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How Stubbornness Has Made Me A Pace Setter.



Take this quote from me: "When catapult becomes the weapon of war, men are building character" - Benson Adima

15 FORMULA FOR LIVING A HIGH DIMENSION OF LIVE

15 FORMULA FOR LIVING A HIGH DIMENSION OF LIVE - Dr. Oyedapo Oyetunde

First Level: 
|Purpose
| Prayer
| Passion
| Potential
| Place

Middle Level: 
|Problems
| People
| Perspectives
| Principles
| Persistence

Last Level 3:  
|Positive
| Patience
| Proactivity 
| Power & Politics
| Purity



 

DEAR CEO, STOP GROWING A BUSINESS THAT IS NOT WORTH GROWING.

 BENZIMA INSIGHTS™ DEAR CEO, STOP GROWING A BUSINESS THAT IS NOT WORTH GROWING. The most dangerous business metric may be the one you are ce...